🇹🇭🇦🇺 Pattaya → Sydney

From hardship to helping you thrive.

Leadership & performance coach. AI systems pioneer. 15 years building businesses across Australia. TEDx speaker. Born in Thailand, built in Sydney — dedicated to helping driven people and organisations perform at their actual ceiling.

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Stage

TEDx Speaker

Current Venture

Nowoly — AI Ops

The Journey

Every chapter
shaped
the next one.

I was born in Thailand, raised in Pattaya, and moved to Australia at 15 with nothing but ambition. The hardships were real — financial, personal, nearly fatal. But they became the fuel for everything that followed.

🌏

1990s — Thailand

Born in Thailand, raised in Pattaya

Moved to Australia at 15. New country, new language, new life — built from the ground up.

💡

2011 — The Turning Point

From survival to strategy

After extreme personal hardships, discovered Tony Robbins. Trained in NLP, hypnotherapy, and life coaching. Realised helping others was the mission.

🎤

2013 — The Stage

TEDx Speaker & agency founder

Spoke at TEDxUNE. Launched X-Online digital agency. Keynoted Sydney Business Month. Coaching clients from Dubai to Brooklyn.

🤖

2026 — Now

AI Operations & Nowoly

Building autonomous AI agent systems that help businesses move faster, work smarter, and scale without burning out. The next frontier — and I’m already in it.

Credentials & Training

🧠

NLP Master Practitioner

Certified

🌀

Hypnotherapy

Australian Success Academy

🎓

Life Coaching

The Life Coaching College

🔥

Unleash the Power Within

Tony Robbins

📢

Expert Academy

Brendon Burchard

📈

Advanced Sales Training

Brian Tracy

💬

Speaker Training

Speaker Mastery Training

💰

Finance & Wealth Building

Advanced Training

What I Do

Three ways
we work together.

🧠

Life & Business Coaching

NLP master practitioner, hypnotherapist, and clarity coach. One session — grounded in real technique — can genuinely change your trajectory. Hundreds of clients across Australia and the globe have discovered this firsthand.

Book a session →

💻

Digital Presence & Marketing

15 years building websites, driving growth via SEO and paid media, and delivering full digital strategy for Australian businesses — from tradies to professional services. Beautiful work that actually converts.

View digital services →

⚡

AI Systems & Operations

Through Nowoly — autonomous AI agent systems, business automation, and intelligent operations infrastructure. Built for founders who want to scale without adding headcount. The future is already here.

Explore Nowoly →

The Process

How we work together.

Conversation

We start with a real conversation — no forms, no pitch decks. Just a direct chat about where you are and what you want to build or change.

Clarity

We identify exactly what's in the way — whether that's mindset, strategy, systems, or all three. Then we build a clear path forward.

Results

We execute — coaching sessions, digital builds, AI systems, or all of the above. You leave with clarity, momentum, and something tangible to show for it.

On Stage

Speaking & Keynotes.

TEDxUNE — May 2013

Changes Worth Spreading

Satellite event for TEDxSYDNEY. Three engaging local speakers on the ideas that matter most.

Sydney Business Month — 2013

50 Workshops on Growth

Business strategy, marketing, branding, social media, and sales — 50 workshops across the city.

Sydney Entrepreneurs Group — Sep 2013

Facebook Marketing for Business

65+ business owners in the room for an hour and a half masterclass on Facebook marketing strategy.

WOW Online Mastery — Sep 2013

3-Day Online Marketing Bootcamp

John Dwyer’s Universal Stars event. Business owners mastering online marketing over 3 full days.

Available for keynotes & workshops — 2026

Book Me to Speak →

Beyond Business

Also a DJ.

Music is where the strategy stops and the soul takes over. As DJ Poy TB, I play everything from deep house to Thai-fusion sets — bringing the same energy to the decks that I bring to the stage.

See the DJ Page → Follow @djpoytb

Find me at

@djpoytb

What Clients Say

Their words,
not mine.

“I had only a 1 hour session over the phone with Poy and it changed my whole outlook on life. Thank you for making me believe in myself.”

Lyle Kekena

JW Marriott Dubai — New Zealand

“One hour phone call with Poy was my true quality time. It totally transformed the whole idea of life I used to have.”

Siranya Rhuvattana

PricewaterhouseCoopers — Brooklyn, NY

“Being a client of Poy TB has turned my outlook on life to the positive. I’m now charging towards a life I want to fulfil.”

Phil Ward

Trinity Grammar School — Melbourne, VIC

“That day I began completing tasks I’d been putting off for months and a week later I was up to date and feeling great.”

Leanne Plews

Adelaide, SA

“Poy has the ability to ask the right questions. I realised that my purpose in life might be much closer than I thought.”

Marie Helen Clarén

PwC — Hawaii, USA

“Poy already made such a significant impact on my life in our first session. Together we are working on who I want to be and where I am going.”

Claire Brooks

Sydney, NSW

Get In Touch

Ready to have
that conversation?

No pitch. No hard sell. Just a real conversation about where you’re at and what’s possible from here.

Email Poy Directly Message Me on WhatsApp Call 0406 030 417

From hardship to helping you thrive.

Every chaptershapedthe next one.

Three wayswe work together.